VISUAL CATEGORY HELPS AUDIENCES DECIDE ‘WHAT TO WATCH’ IN ASSOCIATION WITH THE OFFICIAL CHARTS COMPANY
THREE-MONTH DIRECT TO CONSUMER CAMPAIGN LAUNCHES TODAY The British Association for Screen Entertainment (BASE) has today launched a three-month cross-category media campaign to capture consumer attention and drive awareness of the packed new release slate coming to the high street and digital retailers across the coming months. For the first time on broadcast radio, a […]
