What are cookies?
Cookies are small text files stored on your computer when you visit certain web pages. Using this website controlled by British Association for Screen Entertainment (BASE) sometimes involves placing cookies on your device, for example, your computer or mobile phone. Cookies can either be “session-based” – which means they are deleted when you leave the BASE website, or “persistent’ – which means it will stay on your device after you leave: this allows the website to remember you when you come back. Cookies are used in other ways to improve your experience of the BASE website.
Some of the cookies we use are essential for the BASE website to function properly. Without them, your experience of the sites won’t be complete. Others are to improve the performance of the website, and a few are provided by third parties.
populate the website with Twitter and LinkedIn feeds;
respond to your actions on the website such as browsing the website;
enable the function of Google Analytics. This enables us to improve the website and experience;
measure the effectiveness of online marketing campaigns.