Today, with immediate effect, Prime Video becomes the newest hybrid member of the British Association for Screen Entertainment (BASE) & DEGI: The Digital Entertainment Group International.
They join the thriving community of BASE and DEGI, and the eighty-five-plus organisations united in their pursuit of growth and success for Home Entertainment in the UK and Internationally.
Prime Video delivers an entertainment destination that is fast, reliable, personal, effortless, and delightful. The Prime Video team comprises individuals obsessively focused on one mission: to give consumers the world’s best-in-class digital video customer experience.
Liz Bales, Chief Executive at BASE and DEGI said: “Joining the membership of BASE and DEGI is a welcome progression in our ongoing partnership with Prime Video, evolved across years of effective cross-category growth activity in multiple territories. Through collaboration and an exploration of our collective understanding of consumer behaviours and sector trends, we enrich our ability to engage with audiences and grow the Home Entertainment segment internationally.”
Prime Video joins the eighty-five-plus strong membership of BASE and DEGI. Membership is open to all sector stakeholders and already spans major film distributors, independent film studios, content creators, commercial entities, creative production agencies, insight providers, digital service providers (DSP), and regulatory partners and related associations.
Membership offers exclusive benefits such as a robust line-up of sector and behavioural insights, events, and growth opportunities. Members gain automatic entry to the forthcoming DEG Roadshow, which will travel across Paris, Stockholm, London, and Berlin this year, along with discounted rates for tickets to the BASE Awards 2024. Click here to learn more about Member Benefits and upcoming sessions.
To become a member of BASE or DEGI, or find out more about our partnerships and sponsorship opportunities, please contact Louise Kean-Wood at [email protected]
