Blog Posts

The Industry Trust & LoveCinema partner to announce “The Big Screen Is Back”

[vc_row][vc_column][vc_column_text]With the £7million UK opening weekend of Marvel’s ‘Black Widow’ last weekend it’s clear that consumers are ready to return to cinemas and the big film experience, and that the blockbusters they’ve been craving will play a huge part in prompting them to book that first visit back. When it initially became clear that cinemas […]

Official Charts Company Announce ‘EST Value Data’ Now Available

As part of their ongoing investment into the video sector, the Official Charts company have announced that EST value data is now included in the online portal, available through annual subscription. As well as the weekly EST report, subscribers will now have the option to cut and analyse EST data by value as well as […]

BASE Responds…

In response to the news that Sainsbury’s is withdrawing from the video category, Liz Bales, CEO of BASE, said: “The physical home entertainment market has shown amazing resilience over the last 12 months with consumers seeking out TV, catalogue content and premium formats, but there is no doubt that the opportunity to own new film releases […]

The Difference Action for Children Makes 

BASE LINE blog – 25 June 2021   Action for Children, BASE’s long standing charity partner, have a vision that every child and young person has a safe and happy childhood, and the foundations they need to thrive. They put children at the heart of everything they do. We’d love you to help make this […]

Monster In-Store Support For Godzilla vs. Kong Demonstrates Retail Commitment

[vc_row][vc_column][vc_column_text]Monday 14th June saw the physical release of the highly anticipated Warner Bros epic monster movie sequel Godzilla vs. Kong. Releasing on multiple skus including Blu-ray 4K, Blu-ray, DVD and as part of a 4-Film DVD box set, the release was positioned as a ‘monster gift for Father’s Day’ and saw strong retailer support including forming part […]

New Comprehensive Toolkit Provides UK Productions with Sustainable Guidance

Carnival Films, Sky, NBCUniversal International Studios and Creative England, in association with BASE (The British Association for Screen Entertainment), have come together to create and launch an important new resource to help UK productions improve their environmental impact, in conjunction with the BAFTA Albert certification. The easy-to-use toolkit is now hosted and available to download from  […]

BASE Awards 2021: Category Hero Spotlight

[vc_row][vc_column][vc_column_text]2020 is the year we won’t forget, with a myriad of professional challenges that saw our category respond with equal parts resilience, determination and agility. And, as much as we pride ourselves on our insights, no-one at BASE predicted at the turn of 2020 that our annual industry celebration of the achievements of the previous year would be required to be virtual for […]

New Villains, Same Heroes: Navigating Change and Challenge in Strange Times

Liz Bales, Chief Executive of the British Association for Screen Entertainment, the Digital Entertainment Group International, and The Industry Trust, reflects on the role of entertainment trade associations in a period of forced industry change.  Two exciting things happened in my work-life last week: I virtually attended the UK Cinema Association Conference led by Phil […]